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Increased revenue and reduced stress with Sales Excellence Training

Discover sincere and relaxed sales techniques for you and your team from sales expert Klaas Kroezen.

Sales Excellence Training
 

What happens if your sales are lagging behind?

  • You continue to experience a lot of pressure to achieve results.
  • You take the excitement of the result with you to your customers.
  • Customers sense the tension, which leads to fewer sales.
  • The results cause internal frustrations for yourself and the team.
  • Internally, the same customer language is not spoken between sales and the rest of the organization.
  • You often wonder: will it work out?
  • Your costs are too high and your turnover too low to grow or innovate. 
  • You have the feeling: you know it has to be better, but how?

 

  • You experience a lot of pressure to achieve results.
  • The excitement of the result is conveyed to the customers.
  • Customers sense the tension, which means you sell even less.
  • The results cause internal frustrations.
  • Internally, the same customer language is not spoken between sales and the rest of the organization.
  • You often wonder: will it work out?
  • Your costs are too high and your turnover too low to innovate. 
  • You have the feeling: you know it has to be better, but how?

 

 Boost your sales with confidence

Turn customers into enthusiastic fans of your company

  • Improve customer conversations without tricks
  • More confidence for your team during customer conversations
  • Long-term customer relationships and, with that, fans instead of quick deals
  • Experience growth in your revenue, margin, and team dynamics
  • Improved sales conversations without tricks
  • More confidence for your team during customer conversations
  • Long-term customer relationships and, with that, fans instead of quick deals
  • Experience growth in your sales, margins, and team dynamics

My name is Klaas Kroezen, author of the book Sales, Authentic and relaxed.

And I understand your challenges. Because I've been through it all myself. 

Through my own company, I have been able to do deals worth tens of millions.

With clients such as Samsung, Google, ING, Vodafone, and Centraal Beheer. In 21 countries. We conducted customer research on how they could improve their sales and customer focus.

As founder and CEO, I believe that everyone who has customer contact makes a difference.

I know better than anyone the importance and impact of the right training and coaching. Especially when sales are lagging and customer satisfaction is too low. A transformation is needed. After selling my company WUA (2022), I combined all my experience into powerful, pragmatic training courses. With the promise of at least a 10% improvement in sales and customer focus within one month. Money back guarantee.

 

I have made deals worth tens of millions of dollars through my own company.

With clients such as Samsung, Google, ING, Vodafone, and Centraal Beheer. In 21 countries. We conducted customer research on how they could improve their sales and customer focus.

 

As founder and CEO, I believe that everyone who has customer contact makes a difference.

I know better than anyone the importance and impact of the right training and coaching. Especially when sales are lagging and customer satisfaction is too low. A transformation is needed. After selling my company WUA (2022), I combined all my experience into powerful, pragmatic training courses. With the promise of at least a 10% improvement in sales and customer focus within one month. Money back guarantee.

Mark Tigchelaar 

Keynote speaker and bestselling author Focus

Multiply your expectations by 10, and you'll come close to what you'll get out of this sales training.

Berend Jan Veldkamp

Director MT/Sprout

“Klaas makes you aware of what you are already doing and what you are not yet doing. There is a lot in there that I can put into practice right away!”

Laurien Deken

Founder of Happyorganizers.nl

“I found the training extremely informative. Klaas shares his knowledge and experience in a very natural way, which made the course very enjoyable to follow.”

Learn more about Sales Excellence Training

3 simple steps to growth

Follow these steps and improve your sales results

1. Let's get acquainted

Discuss your commercial challenges with Klaas Kroezen

2. Select the training course

Choose the training that suits you or your team

3. Start with more sales

We ensure that you sell more and that customers become fans of yours.

Generate more sales and turn your customers into fans

Your success starts with the right approach

Are the results not what they should be? We offer Sales Excellence Training and Customer Success Trainingto help you or your team sell in a genuine and relaxed manner and turn your customers into fans. With our proven system based on the Customer Experience Model, you will learn how to not only attract more customers, but also strengthen existing relationships. The result? Customers stay longer, invest more, and you have a motivated team that is proud to turn customers into FANS.

More about the Sales Excellence training

More growth starts here


We help you increase your sales and turn your customers into fans, in a sincere and relaxed manner. Hundreds of professionals have already taken this step. Take a look at our training courses.

Sales Excellence Training

Improve your sales structurally with Sales Excellence Training

Who is it for?

  • Sales teams
  • Sales professionals
  • Inside and outside sales
  • Customer advisors
  • Entrepreneurs/management teams with their teams
View training

Customer Success Training

Help your customers so well that they become fans

Who is it for?

  • Customer-facing teams
  • Customer Success Managers
  • Consultants and Account Managers
  • Customer service teams
  • Experts with customer contact
View training